Our ambition is complete black. OLED technology produces images from self-illuminating pixels, organic light-emitting diodes. Unlike LCDs, they do not need a backlight. When they're off, they are black, there is absolutely no light. Taking less than a microsecond to react. From very bright to completely dark. Rapid movements come alive with a vitality never seen before. Uncompromising. Near perfect picture quality.
The name VantaVision is inspired by discoveries in the field of nanoscience. The blackest substance that has ever been produced is called Vantablack® (Vertically Aligned Nano Tube Array). It is made from tiny carbon tubular particles, which reflect light exceptionally weakly, absorbing it almost completely. Vantablack is used to calibrate space telescopes, camouflage satellites and has also created a completely new dimension for the visual arts.
VantaVision, delivers a completely new dimension to television viewing. With a visual power never seen before, amazing levels of detail can be seen even in the very darkest of scenes. Highlights pop-out with intense brightness and a wider, more finely graduated pallet delivers incredibly rich, vibrant, natural colours. The secret is a pure black. The perfect stage for razor-sharp contrasts and uncompromising picture quality. This new viewing experience, combining state-of-the art OLED technology and the finest picture processing software, is called Loewe VantaVision.